13 SMART Goals Examples for Credentialing Specialists

Are you looking for ways to improve your professional development? Credentialing specialists are responsible for ensuring that healthcare providers meet the standards for certification and licensing.

The SMART tool can help these professionals manage their workloads, stay organized, and improve their performance. Here are some examples of SMART goals for credentialing specialists.

What is a SMART Goal?

SMART stands for specific, measurable, attainable, relevant, and time-based. Here is a breakdown of each element and how they apply in a credentialing specialist’s setting.


Specificity encourages clarity and direction during goal setting. Vague goals may be less tangible and more challenging to reach. To illustrate, a precise goal is “the provider must earn two additional credentials within 10 months.” This type of goal sets a clear path toward success.


Quantifiable goals help track progress, making it easier to evaluate performance. And when creating goals, remember to include criteria that can be monitored. That way, you can assess progress, identify areas of improvement and strategize for success.


Ensure you consider your current abilities, strengths, and resources. Unachievable goals may lead to frustration and hinder motivation, making it harder to accomplish other goals. Hence, it’s essential to set a range of objectives that can be met within your existing skill set.


Your goals should align with what’s most important to you. We all have values, and understanding these can help us determine the goals that will inspire us to push through challenges.

Start asking yourself questions like: What do I value most? What brings me joy? You will start taking the required steps to reach your desired destination.


A robust timeline enables you to manage time effectively, allowing for efficient progress and avoiding distractions that may derail performance. So remember to set clear, realistic deadlines that give you enough time to hit your targets.

13 SMART Goals Examples for Credentialing Specialists

Here are 13 examples of SMART goals for credentialing specialists:

1. Boost Accuracy Rate of Applications

“I’ll increase the accuracy rate of applications by 5% in four months by providing more organized and consistent training for new personnel. This should help reduce errors and improve the speed of processing applications.”

Specific: The goal is well-defined, detailing the overall objective and how it will be met.

Measurable: Track the number of errors and the time it takes to process applications.

Attainable: Providing more organized and consistent training for new personnel is a realistic goal.

Relevant: This relates to boosting the accuracy and speed of applications, helping the organization become more efficient.

Time-based: There is a four-month timeline for reaching this statement.

2. Reduce Application Turnaround Time

“I want to reduce the time it takes to process a credentialing application from an average of 30 days to 15 days or less within 5 months. I hope to maintain quality standards while speeding up our response time to applicants.”

Specific: This is explicit since you have identified a desired outcome for reducing turnaround time for credentialing applications.

Measurable: Count the average time processing an application before and after implementing changes.

Attainable: By making minor adjustments to the process, like automating tasks and streamlining review steps, this goal is possible.

Relevant: Reducing the turnaround time is vital for credentialing applications, so this goal is appropriate.

Time-based: Completion of this SMART goal should take about 5 months.

3. Achieve Compliance With Regulations

“To promote an environment of compliance, I aim to become familiar with all applicable federal and state credential laws within three months. I’ll use this knowledge to implement policies to ensure our operations comply with all applicable regulations.”

Specific: You’ll learn about regulations and implementing policies to assure compliance.

Measurable: You could assess how well you understand the laws or measure the success of policies you’ve implemented.

Attainable: It’s possible to learn about federal and state credential laws within a manageable time frame.

Relevant: This is essential for specialists to ensure their organizations are compliant with the law.

Time-based: Success is anticipated after three whole months.

4. Optimize Verification Process

“I will reduce the time it takes to process verification requests by 15% over 6 months. I plan to create a more efficient process that doesn’t take up too much of my time without compromising accuracy and reliability.”

Specific: Reduce the time it takes to process verification requests.

Measurable: You can measure the amount of time spent processing requests.

Attainable: A 15% reduction in processing time is feasible with careful optimization.

Relevant: This statement supports the larger objective of optimizing credentialing processes.

Time-based: You have a 6-month end date to meet this particular goal.

5. Enhance Technical Knowledge

“I’ll improve my technical knowledge in credentialing practices to serve our clients better. I want to read two books on the subject and complete two courses in credentialing processes by the end of 8 months.”

Specific: You aim to enhance their technical knowledge in credentialing practices.

Measurable: Ensure you read the two books and complete two courses in credentialing processes.

Attainable: This is reachable because the person is taking active steps to learn about credentialing.

Relevant: The goal is appropriate because it will help the person serve their clients better.

Time-based: The statement is time-bound because it has an end date of 8 months.

6. Reduce Pending Applications Backlog

“I want to reduce the pending applications backlog by 10% within three months. To accomplish this, I’ll institute a more efficient process for reviewing and responding to applications and using additional staff to help meet my target.”

Specific: The SMART goal is clear. You want to reduce the backlog by at least 10%.

Measurable: You should be able to track how many applications are pending.

Attainable: By instituting a more efficient process and using additional staff, the goal is absolutely doable.

Relevant: This relates to credentialing specialists because it helps them work more effectively.

Time-based: Goal achievement is expected within three months.

7. Utilize Data Analysis

“I’ll use data analysis to gain insights into our credentialing processes and make actionable recommendations for improvement in 5 months. I want to leverage data analytics to identify areas of opportunity that maximize efficiency.”

Specific: The goal focuses on utilizing data analytics and making actionable improvements.

Measurable: Analyzing data and providing actionable recommendations should be quantifiable.

Attainable: Five months should be enough to identify areas of opportunity and develop strategies.

Relevant: Data analysis is essential for understanding and streamlining the credentialing process.

Time-based: You have 5 whole months to reach long-term success.

data analytics

8. Automate Credentialing Processes

“By the end of 6 months, I will automate 80% of the credentialing processes so that providers can apply for credentialing easily and without errors. This will reduce the manual effort required and make it easier for providers to be credentialed.”

Specific: The goal outlines what needs to be done, the timeline, and how it should be attained.

Measurable: The percentage of processes that have been automated can be tracked.

Attainable: This is feasible since it sets realistic expectations with a timeline that allows for the automation of credentialing processes.

Relevant: This pertains to streamlining the credentialing process and making it easier for providers to apply.

Time-based: Six months are required to accomplish success.

9. Learn to Manage Stress Better

“I want to learn how to manage the stress of being a credentialing specialist. In the next two months, I will research and practice stress management techniques and attend one workshop on the topic.”

Specific: This SMART goal is detailed because you want to learn how to better manage stress.

Measurable: Make sure you research and practice stress management techniques and attend a workshop within two months.

Attainable: This is possible if you research and practice different techniques.

Relevant: Learning to handle stress better is essential for credentialing specialists, as it can help them improve their performance.

Time-based: Goal completion should take place over two months.

10. Decrease the Number of Errors

“I will reduce the number of errors in credentialing processes by 20% over the four months ahead. I want to double-check each credentialing application and call for a second pair of eyes when needed.”

Specific: The statement is explicit since you identified a certain percentage of errors to reduce.

Measurable: Keep track of the error rate associated with credentialing processes.

Attainable: This is doable if the person follows the plan and double-checks each application.

Relevant: The goal is appropriate because it aims to decrease errors associated with credentialing processes.

Time-based: You have a four-month window to achieve the goal.

11. Strengthen Your Communication

“I’ll strengthen my communication skills by attending a professional development course in 5 months and applying what I learn to my daily work. I aim to become a better listener, communicator, and collaborator to ensure information is shared clearly.”

Specific: This outlines what you must do (attend a professional development course and apply what you learn) and when (within 5 months).

Measurable: Check the completion of the course and the improvements in communication.

Attainable: Attending a course and applying the knowledge you acquire to your tasks is attainable.

Relevant: Credentialing specialists should strive to be effective communicators.

Time-based: Accomplishment of this goal is expected in 5 months.

12. Maintain an Updated Database

“I will organize and maintain an accurate information database within one month. The database will track credentials, contact information, job titles, specialties, and other relevant information.”

Specific: You know exactly what you must do—keep an updated database.

Measurable: Make sure you can gauge your progress and ensure the accuracy of the data.

Attainable: Assuming that you have adequate resources, this is an achievable goal.

Relevant: This is pertinent to the main objective of maintaining updated credentialing information.

Time-based: You should anticipate goal completion after a month.

13. Improve Recordkeeping Practices

“I’ll boost the efficacy of recordkeeping processes by implementing an automated system that categorizes records and streamlines data entry for 6 months. This system should make it easier to review and verify existing documentation.”

Specific: You know you need to implement an automated system that categorizes records and streamlines data entry.

Measurable: Evaluate whether the automated system makes reviewing and verifying existing documentation easier.

Attainable: This SMART statement is feasible given the necessary resources and time.

Relevant: The goal relates to recordkeeping practices and how they can be improved.

Time-based: You need 6 whole months to reach this particular goal.

Final Thoughts

In conclusion, setting SMART goals as a credentialing specialist can help you improve your productivity, streamline processes, and increase the overall work quality.

By following the examples provided above, you can see how implementing these goals can benefit your work and assist in reaching organizational success.

Take the time to carefully consider what you want to accomplish and use these examples to create your SMART goals. With the right mindset and planning, you can succeed as a credentialing specialist.

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Rei Shen

Rei is the founder of Success in Depth. Based in Washington, he graduated with a bachelor’s degree in Computer Science. He brings years of experience in goal setting to empower readers to reach their aspirations.